Orange liqueurs are reported to have differing properties, but tend to be similar enough to only require a single bottle per collection. The collection at the Secondary Testing Facility recently had its bottle of Grand Marnier supplemented with a bottle of Cointreau, adding comparative liqueurs to our potential fields of study. For our first foray into the realm of citrusy alcohol science, we consider a simple question: which produces a better brownie, Grand Marnier or Cointreau?
Initial observation:
Things chocolatey are well known to go with things orangey, leading to the existence of recipes like chocolate orange brownies. This particular recipe calls for Grand Marnier – a cognac-based orange liqueur – in addition to some orange zest as its primary orange flavor. So, if one variety of orange liqueur makes a good brownie, what would happen if we used a different variety?
Questions:
Given the reported differences between Grand Marnier and Cointreau, will substituting one for the other in brownies make a noticeable difference? If so, which variety of brownie is preferred?
As a secondary consideration, the recipe calls for introducing the alcohol mid way through construction, before the dry ingredients are added. Would introducing the alcohol later in production make a noticeable difference?
Expectation:
Grand Marnier has been described as “creamy”, while Cointreau tends to be referred to as “clean” or even “bright”. In light of this, I expect brownies produced with the liqueurs to be noticeably different, with the creaminess of Grand Marnier producing the better brownie.
I do not expect the point of addition for the liqueur to make a significant difference.
Equipment & Materials:
- A full list of ingredients, including the Grand Marnier, is available in the recipe itself. We’re making two batches, so double things as appropriate.
- A microplane grater is handy for zesting oranges, but not required
- A bottle of Cointreau
- 2 8-inch square pans, line with foil thusly:
- Measuring gear for brownie production
- An oven (in this case the Oven of Science at Doing Science to Stuff HQ)
- Persons willing to eat brownies For Science!
Procedure:
- Follow along with the recipe as given to produce a single batch
- At step 3 in the recipe, add the vanilla but not the orange liqueur
- Divide the mixture evenly between bowls. From here on, each bowl receives half the quantity specified in the recipe
- Introduce the Grand Marnier into one bowl (this is now the normal bowl)
- Proceed with the recipe as given, working in both bowls
- Add Grand Marnier to experimental bowl at step 7, along with the mini chips
- Pour the contents of each bowl into one side of the lined pan
- Bake as directed
- While the first batch bakes, repeat above procedure using Cointreau
- Once all brownies have been allowed to cool, slice, divide among tasters, and, well, taste
Results:
Upon removing the brownies from the oven, we discovered that the half batch with orange liqueur added at the normal time was noticeably darker in color than the late-addition half. This was the case for both the Grand Marnier and Cointreau brownies.

From left to right: Grand Marnier added at the normal time (Control), Grand Marnier added late, Cointreau normal, and Cointreau late
During brownie construction, we had one person mix the normal brownies while another mixed the late addition demi-batch. Unfortunately, we only realized after the Cointreau batch was mixed that we had forgotten to switch who mixed which demi-batch. That being the case, we do not know if the coloration difference is due to changing when the liqueur was added, or a function of mixing technique.
A total of four tasters (myself included) were called upon to sample the completed brownies. All reported a noticeable difference between the Grand Marnier and Cointreau brownies, as well as a difference between the normal and late addition. Texturally, the normal addition brownies were slightly more dense, while the late addition brownies were slightly airier.
Surprisingly, all four tasters preferred the Cointreau-based brownies to the versions using the Grand Marnier specified by the recipe. The general sentiment was that none of the varieties would be turned away, but the Cointreau brownies (especially with late addition of the liqueur) were the most pleasing. This is a complete reversal of my initial expectations.
Conclusion:
In conclusion, varying the type of orange liqueur used in brownies can make a noticeable difference in the flavor of the brownies, with Cointreau being preferred to Grand Marnier in our testing. However, both liqueurs produce tasty brownies, so it is safe to use whichever is on-hand, rather than needing to procure a bottle solely for making brownies. (The brownies are probably good enough to merit buying one or the other if orange liqueur isn’t already available, though.)
While there was a noticeable difference between brownies made according to the recipe and those in which the orange liqueur was added later, we cannot determine whether the difference is a function of the addition time or technique differences.
Future Questions:
The issue of technique’s effect on brownie characteristics merits further study. Textural differences would indicate that additional air was incorporated into the late addition batches, but we did nothing to account for that in our initial testing. We could conceivably control for technique issues by trading off mixing responsibilities, having a single person mix both batches of brownies, or both.
An additional question, posed after the initial experiment, is how much orange flavor is actually provided by the orange liqueur, as opposed to the orange zest. This could be easily tested by producing brownies containing only the liqueur or only the zest, and comparing the results.
Very intresting and intriqing good stuf*_*
Sounds like a horrible day of testing! Thanks for taking one for the team.
Well, that was indeed very, very interesting and has me wanting to try the recipe variation #4 on my family. Thanks for liking my blog today, and I plan to read more about yours, too!
I like to bake however to me oranges and brownies do not go together. Maybe if I try out your receipe I would change my mind!
I do so admire you scientific types. I could never come to any sort of conclusion. I did eat the chocolate and drink the booze before the said ingredients made it to the oven. I mean, I can tell you the impact they made in my stomach. Does that count?
really interesting
I agree with marymtf – I so appreciate the scientific approach to baking. Very interesting as I usually follow the expertise of past trial and errors of others – otherwise knows as tried and true recipes!! I love baking with booze – I have recently perfected a vegan tirimisu cupcake with Kahlua and espresso! OMG 🙂
Looks tasty
Great scientific experiment – have to try this one myself
Mmm…Sounds delicious. 🙂
quite a methodical approach. hoping to try some soon. good luck with newer permutations and combinations.
Solution: drink the orange liquor while baking the brownies. Problem solved. 😉
Sounds perfect! 😀
We did that too. https://blog.doingsciencetostuff.com/2013/04/24/orange-liqueur-versus-the-sidecar/
Reblogged this on olvimohammad and commented:
delicious….. :3
Now this is some science I can really get behind.
I love brownies with liqueur. How about a coffee liqueur addition? Bet that tastes wonderful too. Do you add port to Stilton? I once asked a Silton cheesemaker he said “Eat the cheese, drink the port”. The jury is still out on that verdict. Great post, thankyou. Tony
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… Person needed for brownie sampling? Pick me! Pick me! =P
wow! i like baking.. one of my favorite hobbies… ill surely try this soon. thank you for the recipe and advice.. c:
mm seems yummy!!!! 🙂
Nice and excellent recipe … Thanks to share it
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Someone at Trader Joe’s gave me a free can of refried black beans and insisted I make brownies with them. I have not tried it yet. Worthy experiment?
As if I needed more reason to think about brownies. Mmmm.
Why couldn’t I be the person to eat the brownies?
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Love the scientific approach. Wishing for foodpress now.
I LOVE this post! This is extraordinary! Just so clever and witty and well put together…I’m envious, you must have spent so much time on just this one post! WoW! Good job, I’m subscribing, you guys are awesome!
Maybe I might have to do my own tests tomorrow. Sounds terrible 🙂
Ah ha! A kindred spirit. I’ve been doing Mad Scientist Jam Lab experiments.
http://sally1137.wordpress.com/2013/04/13/985/
I’ve often felt that kids would appreciate science more if it was combined with cooking and/or booze. Great post!
I usually use Kahlua – a few glugs. Not very scientific, but very tasty brownies!
I just know I’m going to get addicted to your blog. 🙂
Very interesting… Chocolate and orange are such a natural combination. So yummy!
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Delicious. I love Grand Marnier. I love brownies. Now I need to try Cointreau. And then I need to combine the brownies with the liqueur.
this scientific way of solving questions one faces when cooking is very helpful.Looking forward to more of your posts
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Very interesting!
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Really enjoyed your approach! Thanks for doing the legwork for me, now I’ll skip the Grand Mariner and use the Cointreau instead. Sounds delicious!
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